2009 Winners & Finalists



Congratulations to all the winners and finalists for The Card Awards 2009.

The prestigious 2009 Awards attracted around 1300 people from across the payments and financial services world to recognise best practice in customer service, excellence and innovation across the industry. The winning entries are featured in the Winners Magazine which you can download.

You can browse photos of the night by clicking here and download full size (uncropped) images from the photo gallery.



Best New Credit Card Product of the Year


sponsored by Steria



Winner:
Santander Cards Limited - Abbey Zero

Finalists:
American Express - American Express Platinum Cashback Credit Card
Bhs and Barclaycard - Bhs Credit Card
bmi and Bank of America - bmi American Express Credit Card
Halifax Bank of Scotland Ireland - Halifax Pink Credit Card
Santander Cards Limited - Abbey Credit Card
Santander Cards Limited - Abbey Zero




Best New Prepaid Card Product of the Year


sponsored by Marsh ConsumerConnexions



Winner:
PayPal and The Royal Bank of Scotland - PayPal Top Up Card

Finalists:
Manchester City Football Club and Bank of America - Manchester City Prepaid
PayPal and The Royal Bank of Scotland - PayPal Top Up Card
RED88 and Newcastle Building Society - RED88
Sainsbury's - Sainsbury's Meal Ticket
Thomas Cook and Raphaels Bank - Thomas Cook Cash Passport
White Eagle and Newcastle Building Society - White Eagle Maestro® prepaid card Migrant Program (Highly Commended)





Best Card Design of the Year





Winner:
Sainsbury's - Sainsbury's Meal Ticket

Finalists:
Halifax Bank of Scotland Ireland - Halifax Pink Credit Card
Harrods and American Express - Harrods American Express Card (Highly Commended)
Lloyds TSB - Lloyds TSB - Olympic Debit Cards
Sainsbury's - Sainsbury's Meal Ticket
Travelex and Raphaels Bank - Travelex Cash Passport
United Airlines and Bank of America - United Airlines





Best Credit Card Marketing Campaign of the Year


sponsored by LSG




Winner:
Halifax Bank of Scotland Ireland - Halifax Pink Credit Card

Finalists:
British Airways and American Express - British Airways American Express Card
Capital One Bank - Capital One Identity Theft Assistance Service
Halifax Bank of Scotland Ireland - Halifax Pink Credit Card
Sainsbury's Finance - Sainsbury's Credit Card 'Wake Up' Campaign
Santander Cards Limited - Abbey Credit Card
Virgin Money and Bank of America - Virgin Credit Card Integrated Campaign





Best Prepaid Card Marketing Campaign of the Year


sponsored by Metavante Technologies



Winner:
Tuxedo Money Solutions and Newcastle Building Society for Tuxedo MasterCard Prepaid Card and eccount

Finalists:
3V Transaction Serivces and permanent tsb - 3V - Amazon Promotion
IDT Financial Services Ltd - National Roll out of the Prime Card
Manchester City Football Club and Bank of America - Manchester City Prepaid
Tuxedo and Newcastle Building Society - Tuxedo MasterCard Prepaid Card and eccount
White Eagle and Newcastle Building Society - White Eagle Maestro® prepaid card Migrant Program





Best Card Benefits Programme of the Year


sponsored by ea Consulting Group



Winner:
bmi and Bank of America - bmi Benefits Programme

Finalists:
bmi and Bank of America - BMI Benefits Programme
Capital One Bank - Capital One Identity Theft Assistance Service
Celtic Football Club and Bank of America - Celtic FC Card Benefits Programme
Citi - The Egg Reward Scheme
Harrods and American Express - Harrods American Express Card Benefits Programme
Lloyds TSB - Lloyds TSB Airmiles Duo Benefits





Best Card Cross-selling Programme of the Year


sponsored by Assurant Solutions



Winner:
White Eagle and Newcastle Building Society - White Eagle Maestro® Prepaid Card Migrant Program

Finalists:
American Express - American Express Travel Insurance
Barclaycard - 6 months free gadget insurance
Lloyds TSB - Lloyds TSB - Travel Money Card
Santander Cards Limited - Abbey PPI
The Royal Bank of Scotland - RBS Commercial ID Theft Protection
White Eagle and Newcastle Building Society - White Eagle Maestro® prepaid card Migrant Program





Best Affinity or Co-branded Credit Card Programme


sponsored by Domestic & General



Winner:
Marks & Spencer and Marks & Spencer Money - Driving the M&S brand through card and retail

Finalists:
bmi and Bank of America - bmi Partnership
easyJet and Citi - easyJet MasterCard
Hilton and Barclaycard - Hilton HHonors Platinum Visa Card
Marks & Spencer and Marks & Spencer Money - Driving the M&S brand through card and retail
Thomas Cook and Thomas Cook Personal Finance - Thomas Cook Credit Card
Virgin Money and Bank of America - Virgin Money Partnership





Best Charity Credit Card Programme


sponsored by AEGON Direct Marketing Services Europe



Winner:
Woodland Trust and The Co-operative Bank - The Woodland Trust Credit Card

Finalists:
National Trust and Bank of America - National Trust Partnership
WWF and Bank of America - WWF Partnership
Woodland Trust and The Co-operative Bank - The Woodland Trust Credit Card





Best Business Card Programme





Winner:
The Royal Bank of Scotland - RBS onecard

Finalists:
American Express - American Express Platinum Business Charge Card
DSGi Business Plc and G-T-P Group Ltd - The PC World BusinessPlus Account Card
Grass Roots Group - Grass Roots Group Pure Card – The prepaid payments solution for businesses
The Royal Bank of Scotland - RBS Business Premium Card
The Royal Bank of Scotland - RBS onecard
Virgin Atlantic and Raphaels Bank - Virgin Atlantic Travelex Crew Card





Best CRM Programme


sponsored by WhiteConcierge



Winner:
Bank of America - Football Digital CRM

Finalists:
Bank of America - Football Digital CRM
Citi - Proactive Sales Management
JJB Sports and LaSer UK - JJB MasterCard iDENTITY Segmentation Tool
National Australia Group - Card Upgrade Benefits Maximisation Programme
The Royal Bank of Scotland - RBS Business Card Strategy
Virgin Money and Bank of America - Customer Re-engagement and Brand Advocacy Campaign





Best CSR Programme


sponsored by MasterCard



Winner:
The Co-operative Bank - Customers Who Care: How the Co-Operative Bank & Friends of The Earth helped shape UK Climate Law

Finalists:
Cambridgeshire County Council and Raphaels Bank - g2g Card
Capital One Bank - Capital One and Scope
HSBC Merchant Services - Leicester Community Programme
Newcastle Building Society - M-Cube's charitable commitment to The Aspinall Foundation
The Co-operative Bank - Customers Who Care: How the Co-Operative Bank & Friends of The Earth helped shape UK Climate Law
The Co-operative Bank - Think Credit Card





Best Industry Innovation of the Year


sponsored by First Data



Winner:
Barclaycard - Mobile Payments from Barclaycard

Finalists:
Barclaycard - Mobile Payments from Barclaycard
Lloyds TSB Cardnet - ‘Solution’
Quantum Card Services - print@home Cinema ticket promotion
The Royal Bank of Scotland - RBS Approval2Buy
The Royal Bank of Scotland - Zenix Card Alliance
The Royal Bank of Scotland - The Mobile Wallet Campus Trial





Best Security or Anti-Fraud Development


sponsored by Fair Isaac Corporation



Winner:
HSBC Merchant Services - Merchant Staff Defalcation Monitoring

Finalists:
3V Transaction Services and permanent tsb - 3V Vouchers - Safe & Secure
HBOS - RSA Transaction Monitoring for Cards
HSBC Merchant Services - Merchant Staff Defalcation Monitoring
IDT Financial Services Ltd - How Prime Combats Fraud Using URU
The Royal Bank of Scotland - RBS Approval2Buy
The Royal Bank of Scotland - RiskGuardian - leading the fight against fraud





Best Technology Initiative of the Year


sponsored by Ingenico



Winner:
Manchester City Football Club and Bank of America - The Manchester City FC Stadium Card


Finalists:
Barclaycard - Mobile Payments from Barclaycard (Highly Commended)
HSBC Merchant Services - Internet Protocol (IP) Connectivity
Lloyds TSB Cardnet - ‘Solution'
Manchester City Football Club and Bank of America - The Manchester City FC Stadium Card
The Royal Bank of Scotland - RBS Approval2Buy
The Royal Bank of Scotland - Tap & Go Payments for Taxis





Best Achievement in Customer Service


sponsored by Cardif Pinnacle



Winner:
John Lewis Partnership and HSBC - Outstanding customer experience delivered the Partnership way

Finalists:
American Express - American Express eServicing
Barclaycard - Barclaycard Customer Retention
John
Lewis Partnership and HSBC - Outstanding customer experience delivered the Partnership way
Lloyds
TSB - New Business - Exceeding Customer Expectations
Manchester City Football Club and Bank of America - The Manchester City FC Stadium Card
The Royal Bank of Scotland - RBS Consultative Programme Execution Team





Best Online Initiative


sponsored by Citymain Administrators



Winner:
Bank of America - MBNA Connect

Finalists:
3V Transaction Services and permanent tsb - 3V Online Customer Service
American Express - American Express Platinum Card
Bank of America - MBNA Connect
NatWest - NatWest Adapt (Highly Commended)





Most Responsible Credit Card Lending Practices


sponsored by Visa



Winner:
Nationwide Building Society - 'Trust Us, Trust You'

Finalists:
Barclaycard Commercial - Barclaycard Commercial
Nationwide Building Society - 'Trust Us, Trust You'
SAV Credit Ltd - Pioneering responsible lending in underserved credit
The Royal Bank of Scotland - RBS Corporate Controls





Industry Personality of the Year


sponsored by American Express



Winner:
Peter Ayliffe




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